Our Process

Project Timeling

Our Process

Our Website Development Process

STEP 1 Discovery

 

1. Project Scope Call

1. Project Scope Call


We define the scope of your project. This includes the number of pages and page templates for the site along with any other special functions required for the site. This could include API integration with third-party services like Salesforce or Marketo.

2. Website Proposal

2. Website Proposal


Once we have a clear understanding of the scope of the project we will send you a detailed proposal outlining exactly what you will receive should we work together. This will include the budget, timeline, etc… Everything that will be included in the project will be outlined in the proposal.

3. Website Questionnaire

3. Website Questionnaire


If the proposal works for you and you decide to move forward with us, we will send you a detailed questionnaire about your website which will include information about your company, your customers along with other reference websites.

 

4. Website Discovery Call

4. Website Discovery Call


We will then review the content of the Website Questionnaire together on the Discovery Call. We will gather information, ask probing questions, clarify your vision for the site and define success for your new website.

5. Mockup Delivery

5. Mockup Delivery


After the Discovery call is completed we will have two mockups of the homepage of your new website back to you within 7 business days.

6. Mockup Review

6. Mockup Review


If you like the mockup and want to move forward we will do so at the terms outlined in our proposal. If you like none of our mockups, we will refund you and there are no hard feelings and no other obligations.

 

STEP 2 Content

 

1. Sitemap

1. Sitemap


We will work with you to structure the content architecture of the site which is commonly referred to as the sitemap. We will first identify who the major visitor types are and make sure that all content is intuitively available for all visitor user types.

2. Content

2. Content


It is the client’s responsibility to actually provide us with the text content. If this is something you need help with we can refer you to some highly trusted writers who can help you with your content writing needs.

3. Imagery

3. Imagery


We are happy to use your existing images, or we can help source and curate imagery for your approval. If we use stock imagery we can purchase the images on your behalf and then bill you back for them on the final invoice. (for the Free Mockup Offer we use watermarked placeholder imagery which is free)

 

STEP 3 Design

 

1. Homepage

1. Homepage


The first step is locking in the design for the homepage. There will be plenty of opportunities to go back and forth with revisions to get the design just the way you want it. Once you have signed off on the homepage design we will move forward with the mockups for the inner pages.

2. Inner Pages

2. Inner Pages


Once the homepage mockup is signed off on, the inner page templates are all mocked up together at once and the revisions for these pages are all done together in batches. For informational websites, the design process has been completed and we’re ready to start the development of the site.

3. Product Pages

3. Product Pages


If we are building an eCommerce website, we will mock up the product page, shopping bag page, and check-out page together at once. Then the design process has been completed and we’re ready to start the development of the site.

 

STEP 4 Development

 

1. Website Development

1. Website Development


We will develop your site on a live test server. The site will be developed to be fully mobile responsive and display properly across the latest version of all major web browsers.

2. Content Population

2. Content Population


Once the site is developed we will populate the new site with all of its content and imagery.

3. SEO

3. SEO


We will identify the keywords you need to be ranking for and tag and structure your site to be optimized to rank for those keywords.

 

4. QA Testing

4. QA Testing


We will test your site across all the major devices and browsers to make sure that everything is functioning and displaying properly and looks just like the design we agreed to.

5. Training

5. Training


We will provide you with detailed tutorial videos on how to update and edit all aspects of the site without having to know the code. We are also happy to provide over the phone or skype tutorials for your team.

6. Launch

6. Launch


Once we you have seen the final version of the test site and given your final approval the site is ready to launch. The launch process typically happens within 24hr hours.